Starbucks’ Baffling ChatGPT Collab Treats Customers Like Empty, Soulless Venti Cups

Starbucks has launched a ChatGPT-powered drink recommendation feature that suggests personalized beverages from prompts or photos.

The rollout has been criticized as a gimmick that adds little value for customers or baristas.

The move highlights how consumer brands are pushing generative AI into customer-facing products.

But the practical benefits remain unclear, and the added complexity may make coffee ordering more frustrating.