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Xbox Boss Reveals 4 Major Priorities For Return To Revenue Growth

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Key summary

2 min read
  1. In an internal memo reported by The Verge, Xbox CEO Asha Sharma outlined four priorities for profit growth and a business turnaround: platform, franchises, Minecraft creation, and fan-world connection.

  2. The plan aims to restore growth by fiscal 2027, accelerate revenue in 2028-2029, and scale engagement further by 2030.

  3. The memo signals Microsoft’s push to make Xbox a more profitable business with stronger player engagement.

  4. It also highlights Minecraft and broader fan ecosystems as central to Xbox’s long-term growth strategy.

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