Samsung announces 2026 Frame TVs and the Pro cost less than last year’s

Frame Pro 2026 prices: $1,999.99 for 65-inch, $2,799.99 for 75-inch, and $3,999.99 for 85-inch — lower than last year's Frame Pro (65-inch $2,199; 75-inch $3,199; 85-inch $4,299).

Samsung adds a 55-inch Frame Pro (price not yet available); the regular Frame and its pricing will arrive later with two new larger sizes, 75-inch and 85-inch.

A 98-inch Frame shown at Samsung's CES booth is mentioned but not described further in the article.

Design and connections: the regular Frame integrates cable connections into the TV and includes built-in legs called back stoppers; the Frame Pro keeps the wireless One Connect Box for inputs.

Both Frame and Frame Pro use glare-free screens and add AI features such as AI Soccer Mode; separately, the S95H QD-OLED has a metal bezel, can display art from Samsung’s Art Store, is One Connect Box-ready and is priced at $2,499.99 (55"), $3,399.99 (65"), $4,499.99 (77"), $6,499.99 (83"). S90H and S85H are noted as more affordable and less bright, with S90H ranging $1,399.99 (42") to $5,299.99 (83") and S85H ranging $1,199.99 (48") to $4,499.99 (83").