Inside the Vision Pro launch 'fiasco' at Apple stores

A report says Apple’s Vision Pro retail launch suffered major execution problems at many stores despite extensive centralized training plans.

Hundreds of staff were brought to Cupertino for multi-day training, but many employees had only about one hour to rehearse the demo back in stores.

Employees officially had two practice run-throughs before live demos, yet understaffing and recent hires meant many lacked experience and rehearsal time.

Planned four-hour in-store workshops often did not happen as intended, reducing staff readiness for customer demos.