Meta says its business AI now facilitates 10 million conversations a week

Meta said its business AI tools were handling about 10 million conversations a week by late March, up sharply from earlier this year.

The company expanded beta access to its AI assistant in more regions and said it may eventually add a monetization model.

More than 8 million advertisers are now using at least one GenAI ad creative tool, with tests showing stronger conversion rates for video generation.

Meta also launched Meta Ads AI Connectors in open beta, underscoring broader adoption of its AI products across ads and messaging.

The update came alongside first-quarter profit of $26.8 billion on $56.3 billion in revenue, boosted by paid messaging and subscriptions.