Series-high: Sony Marvel superhero film Spider-Man: Brand New Day opens with a 7.8 rating on Douban; mainland China gets a world-first release today - IT之家

Sony and Marvel’s new film *Spider-Man: A Brand New Day* opened first in mainland China today.

The movie has topped RMB 200 million at the box office and set a new summer-season import pre-sale record.

On Douban, it debuted with a 7.8 rating, the highest in the Spider-Man franchise.

The strong launch highlights continued Chinese audience demand for superhero films.