As chip crisis deepens, Everpure warns of 70 percent price hike

Everpure warned that average product prices have risen about 70% since early 2026 because AI demand has worsened a global semiconductor shortage.

Tight supply of CPUs, DRAM, and flash memory has pushed component input costs up 300% to 900% since mid-2025.

The company is absorbing part of the pressure and shortening quote validity periods as prices continue to move.

The case shows how AI-driven demand is raising costs across the storage hardware supply chain, not just at chipmakers.