Ad firms settle with Trump FTC over claims they boycotted conservative media

The FTC settled with Dentsu, Publicis, and WPP over alleged ad boycott practices tied to political viewpoints, journalism standards, and DEI-related criteria.

The agreements restrict certain third-party rating and exclusion methods, while still letting advertisers decide how to place their own ads.

Judge Mark Pittman approved the deals, and the companies did not admit wrongdoing.

The cases reflect wider regulatory pressure on brand-safety rules that critics say discriminated against conservative media and other publishers.