China is already preparing rules to counter risks from AI-generated digital humans

China’s cyberspace regulator has proposed draft rules for AI-generated digital humans.

The proposal would require labeling, consent for likeness replicas, and limits on scams, misinformation, and emotional dependency.

It would also restrict intimate simulations aimed at children to curb misuse.

The rules could shape how China balances AI innovation with consumer protection and set broader norms.