Meta to Introduce New ‘Plus’ Subscription for Major Apps Like Instagram, With Future Unification Under ‘Meta One'

Meta plans to roll out new consumer Plus subscriptions across Facebook, Instagram, and WhatsApp.

The company is also testing higher-tier plans for creators, businesses, and AI users with added features.

Meta says the move is meant to serve heavy users better and diversify revenue beyond advertising.

Meta Verified will remain available for now, and the wider subscription lineup may later be unified under Meta One.