Strava blames zero-code AI apps and scrapers as it tightens API access

Strava is now requiring new API apps to pay a $11.99 monthly subscription, ending free access for new developers.

The company says the move is meant to curb scraping, misuse, and a wave of low-code AI app creation that has strained its platform.

Strava says developer app growth and policy violations have hurt performance, but existing wearable integrations and user data downloads will keep working.