[Deal Inside] New owner Gumi-hyeon stakes recovery on a 24 billion won investment | Bonne 1

Former Homeplus? No, ex-AHŌ? Actually Gu Mi-hyun, former Home&Meal? No—Gu Mi-hyun, former Home&Home?

She becomes Bonne’s largest shareholder by taking over management control through a share transfer deal.

She will buy the previous controlling stake of 37.7% for 14 billion won and fully subscribe to 10 billion won in convertible bonds.

Bonne has faced trading suspension and regulatory review over accounting violations, alongside weakening sales and wider losses.

The deal brings new capital and leadership, with attention now on whether the K-beauty company can turn around.