Fitbit’s AI coach just got way more personal and useful

Google is expanding Fitbit’s Gemini-powered AI health coach with weekly fitness plans, customizable goals, workout guidance, and more personalized coaching messages.

The new features will roll out to public preview users over the next few weeks, with some capabilities reserved for Fitbit Premium subscribers.

The update makes Fitbit’s coaching more useful and sticky for users while reinforcing Google’s push to unify its health products.

Rumors also point to a future Google Health-based launch strategy, possibly signaling a broader Fitbit rebrand.