Ferrari unveils its first electric car, Ferrari Luce, co-designed with former Apple designer Jony Ive, who designed the iMac and iPhone

Ferrari has unveiled its first electric vehicle, the Ferrari Luce, marking a major shift in the brand’s electrification strategy.

The EV was co-designed by LoveFrom, founded by former Apple design chief Jony Ive, along with designer Marc Newson, covering both exterior and interior.

It uses Ferrari’s in-house electric powertrain and is a five-seat, four-door model.

The car is set to launch in Europe in late 2026, with prices starting at €550,000.