Is this the beginning of the end for satellite broadcasting? — The impact of five commercial broadcasters withdrawing from BS4K: Nobuyoshi Kodera’s "Professional × DX" (Page 1 of 3)

BS-TBS announced it will end BS-TBS 4K after January 2027, joining a wave of exits from BS4K by commercial broadcasters.

With five private broadcasters now set to withdraw, the economics of 4K satellite broadcasting are looking increasingly unsustainable.

The main cause is weak advertising revenue, while government support measures have not been made concrete.

The retreat raises broader questions about the future of satellite broadcasting, its system design, and infrastructure maintenance.