ASUS Is Gearing Up for One of Its Biggest Ever PC Price Hikes, as Depleting Memory Stockpiles Start Biting Vendors Hard

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2 min readKey summary
ASUS intends to raise PC prices by up to 30%, uDN reported ASUS plans a price increase in Taiwan's consumer market of up to 30%.
DRAM supply has become difficult to secure, reports state DRAM shortages have reduced vendors' stockpiles accumulated in previous quarters.
PC vendors are raising product prices, vendors are increasing product prices to offset higher bill-of-material costs.
PC components SSD, CPU, and GPU supplies are facing shortages or price increases, reports mention rising SSD prices and CPU and GPU shortages alongside DRAM shortages.
Manufacturers are diversifying into server ODM operations, manufacturers have been diversifying into server ODM businesses.



