Meta's smart glasses are having a huge moment, but Samsung's competition is coming soon

Meta’s AI smart glasses are gaining traction, with EssilorLuxottica saying sales doubled from April to June and helped lift overall revenue.

Meta is still pushing Ray-Ban and Oakley models while preparing a non-branded Meta Glasses line.

Samsung and Google are expected to bring competing smart glasses to market later in 2026, raising pressure on Meta’s lead.