Wix lays off 1,000 workers as the AI jobs apocalypse keeps looking very real

Wix will cut about 20% of its workforce, or roughly 1,000 jobs, as it restructures around AI and cost pressure.

CEO Avishai Abrahami said a stronger Israeli shekel and rapid AI advances are both driving the decision.

The layoffs reflect a broader tech trend: companies are using AI to reshape operations while reducing headcount.

The move also highlights how heavy AI investment is not yet translating into clear business gains for many firms.