YouTube expands AI deepfake detection to Hollywood’s biggest stars

YouTube is expanding its AI likeness detection tool from creators to celebrities and entertainers.

They can now find and report AI-generated content using their face even without a YouTube channel.

Major agencies and management firms including CAA, UTA, WME, and Untitled Management are supporting the rollout.

The move gives public figures a faster way to curb deepfakes and protect their reputations.