Paramount+ Used AI To Make The Ugliest Star Trek Thumbnail Ever

Kotaku reported that Paramount+ likely used generative AI to expand a still from Star Trek II: The Wrath of Khan into a thumbnail.

The resulting image shows Captain Kirk in a suit and tie instead of his Starfleet uniform, creating an altered and misleading look.

The thumbnail is still live on the service and has drawn criticism online from fans and observers.

The incident has fueled concerns about streamers using AI in marketing in ways that can damage quality control and franchise trust.