Beloved Dota 2 esports team Heroic has just disbanded, saying it's a "tough game to commercialize"

Heroic is ending its Dota 2 program and releasing its roster.

The organization said the team’s commercial returns did not justify the costs, despite recent competitive success.

The players will keep competing together for now, but no longer under the Heroic banner.

The move underscores growing financial pressure in Dota 2 esports as prize pools shrink and monetization remains difficult.