Moonshot launched Kimi K3, then demand shut down subscriptions in 48 hours.

Moonshot AI paused new paid subscriptions for Kimi K3 less than 48 hours after launch.

Demand quickly exhausted available GPU capacity, forcing the company to stop accepting new subscribers for now.

Existing users keep access while Moonshot adds infrastructure and plans to reopen slots in batches.

The case underscores a broader AI bottleneck: strong model launches can outstrip inference capacity, especially for coding and agent tasks.