Netflix Edges Past The BBC In Latest UK Audience Survey

Ofcom’s latest UK media survey shows Netflix is now the top first-choice service, edging past the BBC 26% to 25%, with ITV at 15%.

The shift is strongest among younger audiences: Netflix leads among 25-34-year-olds, while YouTube dominates viewing for 16-24s.

The findings underscore a broader move away from traditional broadcasters toward streaming and online video in the UK.

On the same day, the BBC announced more cancellations and spending cuts under its £500 million savings plan.