RED Launches AI Search Assistant 'Diandian' on PC

RED launched its AI search assistant Diandian on PC via a dedicated web domain on May 29.

Users can ask follow-up questions in natural language, import liked or saved notes, and view source posts with engagement metrics.

Diandian uses only RED’s in-platform UGC, making search more conversational while citing original content.

The move expands RED’s AI search from mobile to desktop and helps strengthen retention and search relevance as competition heats up.