Reggie Fils-Aimé says Amazon once asked Nintendo to break the law

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At an NYU lecture, former Nintendo of America president Reggie Fils-Aimé said Amazon sought preferential treatment Nintendo viewed as illegal.
He said the demands included support that could have disadvantaged other retailers, prompting Nintendo to stop selling to Amazon for years.
Nintendo and Amazon later reconciled, restoring a major retail relationship.
The comments shed light on how anticompetitive demands can disrupt product distribution and channel partnerships.



